Post by account_disabled on Jan 6, 2024 9:56:03 GMT
The pandemic is, directly or indirectly, the protagonist in many Christmas campaigns that appeal to the feeling of unity that the Coronavirus has brought. TOUS has also launched its own regarding this emotion that is accompanied by an uncertain year . That is why the jewelry brand's approach is based on that normality that we miss so much. Because if 2020 has taught us anything, it is that there is no event more special than one with a normal and hopeful touch. There is little left until Christmas fully enters this very atypical year and doubts about whether 2020 will be characterized by videoconference dinners are abundant. The pandemic may mean that this Christmas is not as expected, that this year, when we eat the grapes, we think twice before wishing a happy 2021 , whatever may happen. But if one thing is clear, it is that we must not forget what the Coronavirus has not taken from us. That is precisely what TOUS refers to, in its enthusiasm for the people, traditions and moments that make Christmas a special date.
These dates we celebrate life itself and this year especially we will remind everyone that the Coronavirus has left no rest. Thus, TOUS congratulates Christmas in 2020 style and does so through the claim: " We Phone Number List wish you a Normal Christmas ", a concept that converts the idea of "Merry Christmas" into a more empathetic context with the situation we are experiencing and thus remembers the first year that the world has experienced in a similar way . A campaign aimed at everyone, since the memory of what is truly beautiful on these dates does not understand age or gender. If you do not display the embedded video correctly, click here . LOLA MullenLowe is behind the campaign that will run throughout the holiday season on television, digital, outdoor and print in more than 30 countries around the world. In addition, the agency has stated "that at some point we have all wished for things to return to normal this year and as much as we want Christmas to be a special time of year, we now appreciate that.
if it is normal, then it is something to celebrate", On behalf of TOUS, Anaïs Durand, its Marketing Director comments: «We wish you a Normal Christmas aims to encourage people to appreciate the traditions, the details, the moments and wish them the best we can wish for this year, which is to have a Christmas. as normal as possible . At the planning level, although the campaign is 360º, the weight of digital media and TV is clear, thus adapting it to the new media consumption habits that the pandemic has generated. DATA SHEET Agency : LOLA MullenLowe Barcelona Client : TOUS Sector : Jewelry Campaign : Normal Christmas Client Contacts : Anaïs Durand, Montse Jiménez Executive Creative Director : Néstor García and Nacho Oñate Creative Supervisor : Saray González Editor : Carolina Pinheiro Art Directors : Marcelo Monzillo, Arantxa Gil, Pablo Luna Global Business Director : Yann Baudoin Account Director : Irene Mosquera Project Manager : Carola Torralbo Account Executives : Claudia Matas Planning Director : Gem Romero Social Media Strategist : Estefanía Navarro Producer Agency : FREELANCEFOR Post-production : McNulty Sound Studio : Xevi Estudi Producer : Antistatic Director : Joan Bosch Media Agency : UM Media.
These dates we celebrate life itself and this year especially we will remind everyone that the Coronavirus has left no rest. Thus, TOUS congratulates Christmas in 2020 style and does so through the claim: " We Phone Number List wish you a Normal Christmas ", a concept that converts the idea of "Merry Christmas" into a more empathetic context with the situation we are experiencing and thus remembers the first year that the world has experienced in a similar way . A campaign aimed at everyone, since the memory of what is truly beautiful on these dates does not understand age or gender. If you do not display the embedded video correctly, click here . LOLA MullenLowe is behind the campaign that will run throughout the holiday season on television, digital, outdoor and print in more than 30 countries around the world. In addition, the agency has stated "that at some point we have all wished for things to return to normal this year and as much as we want Christmas to be a special time of year, we now appreciate that.
if it is normal, then it is something to celebrate", On behalf of TOUS, Anaïs Durand, its Marketing Director comments: «We wish you a Normal Christmas aims to encourage people to appreciate the traditions, the details, the moments and wish them the best we can wish for this year, which is to have a Christmas. as normal as possible . At the planning level, although the campaign is 360º, the weight of digital media and TV is clear, thus adapting it to the new media consumption habits that the pandemic has generated. DATA SHEET Agency : LOLA MullenLowe Barcelona Client : TOUS Sector : Jewelry Campaign : Normal Christmas Client Contacts : Anaïs Durand, Montse Jiménez Executive Creative Director : Néstor García and Nacho Oñate Creative Supervisor : Saray González Editor : Carolina Pinheiro Art Directors : Marcelo Monzillo, Arantxa Gil, Pablo Luna Global Business Director : Yann Baudoin Account Director : Irene Mosquera Project Manager : Carola Torralbo Account Executives : Claudia Matas Planning Director : Gem Romero Social Media Strategist : Estefanía Navarro Producer Agency : FREELANCEFOR Post-production : McNulty Sound Studio : Xevi Estudi Producer : Antistatic Director : Joan Bosch Media Agency : UM Media.